CLEAN, the independent laundry company providing linen and workwear rental services, has announced a partnership with Whitbread, the UK's largest hospitality company. The collaboration will see Clean provide quality linen to more than 15,000 bedrooms across 150 Premier Inn branded hotels.
Described as the largest single contract win in Clean’s 131-year history, the partnership is the outcome of an 18-month relationship that began as Whitbread launched a laundry service review across its Premier Inn portfolio.
Consistently rated the UK's Best Value Hotel Chain by YouGov, Premier Inn is set to continue its rapid expansion over the next few years. Exceptional quality and value still remain a top priority for Premier Inn, which led to the appointment of Clean as a UK-based hotel linen supplier that demonstrated the systems, processes and service levels required to deliver a robust and reliable supply of linen.
“Premier Inn selected Clean to provide laundry services because of their focus on quality, which will help create the best possible hotel experience for our customers,” said Barry Edwards, procurement manager at Whitbread. “Their investment in new, modern laundry facilities will also support our future growth.”
A large-scale installation project is now underway to ensure each hotel’s laundry function is streamlined and the on-site teams are fully briefed. The initial phase of the installation project will be complete in the summer and is critical in the initial stages of the laundry switchover as the Clean team uses this opportunity to work alongside management and housekeeping teams to deploy an efficient and dependable service.
Jason Miller, chief executive officer of Clean, said: “This is an exciting time for us as a business. We were chosen as Premier Inn’s new laundry provider based on our quality proposition and the increased reliability in the service. The new partnership is testament to Clean’s integrity when it comes to being about quality of product, service and customer experience and not simply just cost.
“The Premier Inn brand is widely recognised as the pinnacle of affordable quality within the budget hotel market due to their consistently exceptional standards. This reliability has perfect synergy with Clean as we seek to provide our customers with a service and product that offers hospitality operators peace of mind that their linen provision is in safe, reliable hands.”
Clean is now the second largest hospitality flatwork provider in the UK following the acquisition of Paragon Laundry in 2015. Its new laundry in Slough is another key milestone and a major step for the business, following a well-documented year of success that saw the company’s annual turnover increase significantly towards £80million.
