Whirlpool showcases new perspectives on commercial laundry solutions at Clean 2019

19 June 2019

USA

Decision-makers in the commercial laundry industry are going to discover new business solutions, product innovations, technology advancements, and an overall new perspective from Whirlpool Corporation, booth 3602, at Clean 2019 in New Orleans, 20-23 June.

Representing over a century’s worth of resources and knowledge, Whirlpool Corporation continues to invest in the commercial laundry industry and strengthen its portfolio of brands — including Maytag Commercial Laundry, ADC Laundry and Whirlpool Commercial Laundry. During Clean 2019, attendees will be able to view the results of those investments as the three brands demonstrate quality equipment and innovative thinking that help address the various challenges within the different industry segments.         

“We understand that our customers don’t simply buy machines, they buy solutions,” said Trey Northrup, general manager, JennAir and Commercial Laundry for Whirlpool Corporation. “Maytag Commercial Laundry, ADC Laundry and Whirlpool Commercial Laundry command confidence in facilities around the world due to their history of performance and reliability. Each brand focuses on a unique industry segment, because we recognize the needs of a four-chair salon are different from a 200-bed hotel, a bustling laundromat, or an industrial facility.”

Knowing that each business runs like no other, the brands are looking at each customer with a new perspective, examining the industry from the top down to discover the essential keys to enable triumph over the ordinary.

“During Clean 2019, customers will see that we’re investing in machine technology to help support revenue goals, introducing configurable models to meet specific facility needs, and providing customizable controls and connectivity solutions that help owners and operators flex their agility and responsiveness,” said Chad Lange, sales director of Commercial Laundry for Whirlpool Corporation. “And behind it all, a team of experts with extensive experience and who are empowered to help create positive results.”

The interactive booth environment at Clean 2019 will offer an up-close look at solutions for the vended, on-premises and multi-housing markets. Lange added that each brand will provide product demos at the show, along with experiential opportunities such as a Maytag Commercial Laundry coin store vignette.

“Our goal is to share our perspective with attendees, not by standing on a stage and talking at them, but instead by sharing the reasons behind key engineering decisions and letting them see the products first hand,” Lange said. “Visitors to the booth will have the chance to discover the value each of these brands brings to the market.”

“It’s an exciting time to be in the commercial laundry industry, and we are proud to demonstrate the breadth and depth that is within Maytag® Commercial Laundry, ADC™ Laundry, and Whirlpool® Commercial Laundry brands,” said Northrup. “We’re looking forward to bringing these brands to life at Clean 2019 and offering a new look at names the industry has grown to rely on. Long after the show exhibits are packed and the trucks leave New Orleans, we will continue to harness the decades of knowledge and experience, and will continue to build a support network that can help businesses thrive in all segments of commercial laundry.”

 

 

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