Henkel, a leading manufacturer of well-known laundry brands including Persil, Purex, and the 'all' brand of professional laundry detergents, announced today that it has named Alan Wolpert as corporate senior vice president, president and regional head of Laundry & Home Care North America.

Henkel’s Diversified Market Division (DMD) sells its laundry products to hotels, resorts, and laundromats as well as in buckets and for vending machines:

In this role, Wolpert will succeed Stephan Fuesti-Molnar, who has returned to Germany after a multi-year expat assignment with the company. Wolpert will be based at Henkel’s North America Consumer Goods headquarters in Stamford, Connecticut.

Wolpert was most recently with Colgate for 18 years. His prior experience includes general management roles in North and Latin America and Europe, as well as local and global marketing roles of increasing responsibility across the same regions.

Wolpert is well-positioned to lead the business, with an entrepreneurial style and strategic mindset, shaped by his significant commercial and operational experiences, where he has led diverse and high-performance teams to drive breakthrough growth.

“I’m thrilled to join the Henkel Laundry and Home Care team and inspire the business to drive consumer-insight driven innovation for our customers and build on the equity of our strong brands that help enhance the comforts of home to consumers across the U.S. and Canada,” said Wolpert.

Wolpert holds a Masters in Business Administration from Manchester University and a Bachelor of Business Adminstration from Tel Aviv College.