From its launch Professional Ariel Hygiene Antibac has offered care homes and other users Log 5 Antibacterial activity (proved at 30ºC 9 minutes contact time, 9g/litre usage).
Killing germs is definitely a subject of interest to laundry professionals. Care homes using Professional Ariel rated germkill as the most important product attribute of a laundry brand in a telephone survey earlier this year (2001).
Hundreds of care home launderers using a variety of brands ranked hygiene second only to whiteness as an important attribute of a laundry detergent in their response to a postal questionnaire over the summer.
For further information, readers may wish to receive a complimentary copy of the booklet, "Laundry hygiene, your professional reference guide" which we produced in conjunction with Grahame Gardner Uniforms. To receive it they can call 0800 716 854.
Rudiger Gottschalk, Head of marketing, P&G Professional
