The report examines the likely performance of 611 companies and found 30% confident and set for expansion next year. Predictions here are for sales to rise by an average 10%, with margins reaching as high as 15.9%.
A further 46% will be in transition with sales staying flat but margins possibly reaching the industry average.
But 24% will have a difficult time due to past financial difficulties and will need to take immediate action to reverse a pattern of lost sales and margins falling unsustainably.
Such findings are said to stress the importance of looking at individual companies rather than just focussing on averages.
Author Info:
1