Girbau, a leader in total textile care solutions, has appointed Diego Hervás as its new President. Hervás takes on this role with the aim of supporting Girbau’s planned growth, contributing his strategic vision and results-oriented approach, in line with the company’s values and legacy. His international experience and strategic vision will drive growth at Girbau, aligned with corporate values and its commitment to innovation and sustainability, said the company.

In his first statement following the appointment, Hervás expressed his enthusiasm, saying: “Girbau is an extraordinary project and a company whose values I share. I see great potential for contributing to growth and advancing together.” He also stressed his commitment to sustainability, commenting: “In line with Girbau’s purpose, I am fully aware of the importance of sustainability, both as a company and that we provide for our customers with our solutions and services.”

Mercè Girbau, chair and CEO, and Pere Girbau, joint CEO, the third generation of this family firm, will continue to perform their functions and work on long-term strategy, innovation, sustainability and corporate culture. Both highlighted Hervás’ career in both multinationals and family firms, emphasising “his ability to fit into Girbau’s strategic plan and vision”.

Diego Hervás’ solid career includes over 20 years experience in executive positions in multinationals like Xerox and major family businesses like Comexi. In these projects he has proven his capacity for leadership, innovation and team management. Hervás studied Telecommunications Engineering and has complemented his training with a range of courses and master’s degrees in management at prestige institutions including IESE and INSEAD.