NETHERLANDS

NETEX, the national drycleaners association representing the interests of retail textile cleaning companies in The Netherlands, will celebrate 100 years on 27 January.

Various special activities are planned throughout the centenary year, including promotions and an intensive PR campaign designed to strengthen the image of the entire sector and underline the NETEX Quality Guarantee to customers. The campaign’s slogan is: “NETEX: 100 years of Professional Textile Cleaning at its best!”