Ecolab launches delicate wash solution for commercial laundries and wetcleaners

13 April 2021

SoftGuard Delicate, the latest delicate washing solution from Ecolab been developed because, says the company: “We’re rethinking delicate washing for industrial laundries and accelerating the effectiveness of wetcleaning services.

“When it comes to delicate washing, hygiene is no longer enough. At long term care facilities and professional laundry services alike, recipients of laundry services are becoming increasingly discerning about the level of services provided – and rightly so. The Covid-19 pandemic has only further highlighted the importance of laundry cleanliness and, of course, we’re all looking to safeguard our clothes against colour fading and damage.”

Fibres and colours
SoftGuard Delicate, says Ecolab, offers two layers of proven colour and shape protection. It has been formulated to prevents bleeding, colour loss, felting, pilling, shrinkage and change in surface character. While it is able to remove stains and odours incredibly effectively, it will not change the structure or makeup of a garment.

Ecolab explains how its own research shows that SoftGuard Delicate is able to perform more effectively than the other solutions on the market at lower temperatures — particularly when it comes to garment shrinkage. The synergy between delicate detergent with delicate finish helps maintain the “anti-shrinkage”, “anti-felting” and “anti-pilling” effects, wash after wash. The dedicated setting of the washing process gives wool garments good shape retention properties and improves spring-back in the wash. SoftGuard Delicate ensures 360° wool protection and the retexturing effect.

The solution’s ability to offer a high quality clean at low temperatures also ensures that garments require fewer washes and last longer, and the pleasant fragrance of SoftGuard Delicate is incredibly long-lasting, added Ecolab.

In 2021, the importance of laundry disinfection cannot be overstated. SoftGuard Delicate offers D+ Disinfection and has been tested on different types of pathogens and validated according to Biocidal Product Regulation (BPR) of EU. The low temperature mix of per-acids assures the disinfection is proven at 40C.

Wetcleaning and laundry applications
A large number of hotels, notes ecolab, are embracing wetcleaning, partly due to its increased environmental sustainability and also because many recognise it as a marker of superior service. Wetcleaning is also a segment where commercial laundries are able to increase their capacity and offer additional benefits to their customers.

The Ecolab water-based solution, says the company, carefully protects delicates while protecting the planet. More than 80% of the stains we create today are soluble in water, and  SoftGuard Delicate meets the highest standard of quality and is Eco certified. It also has EU Flower Ecolabel certification. For more information, click here.


To learn more about SoftGuard Delicate, click here.

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