WASHCO allies with Danish market leader Nortec

3 April 2024

Nortec, Denmark’s market-leading laundry equipment company has taken a strategic equity stake in WASHCO. Making Nortec’s proprietary technology available will support Washco ambition to be the go-to support partner for commercial laundry equipment. The two companies have much in common, including a focus on customer service and innovation. The partnership will be focused on utilising the latest technology to deliver superior customer experience, says Washco.

TECH BREAKTHROUGH: In the front row from left to right: James Holmes, Robert Hughes and Michael Sand. In the back row from left to right: Peter Hosking,  Steven Johnsen & Thomas Larsen

Washco managing director Peter Hosking commented: “I’m incredibly excited about working with the team from Nortec. The culture of the two companies is very similar, with a passion for delivering great service at the heart of both companies. We’re confident that combining Nortec’s experience in managed laundries with Washco’s service experience will bring huge value to our customers.”

“The moment we met the team at Nortec,” says Washco sales director James Holmes, “we knew there was an opportunity for a partnership which could drive real change within the commercial laundry equipment sector.”

Michael Sand, Nortec MD, shares their enthusiasm, saying; “When I met James and Pete, it was quickly clear that Nortec and Washco’s approach was aligned. Both teams are hugely passionate about what they do, and there’s already lots of sharing of ideas which can only lead to positive outcomes for our customers.”

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